News and Stories

California’s Central Coast strawberry growing regions are experiencing yet another warming trend that will impact supplies and quality. Temperatures will be 10-20 degrees above normal through Friday, October 16. Expect tight supplies and shortened shelf-life for the next two weeks.

Santa Maria

• Markon First Crop Strawberries are available in both standard plastic and our new sustainable cardboard packaging
• Abnormally high temperatures will cause quality concerns such as soft fruit, bruising, decay, and reduced size
• Harvesting crews are culling as much overripe, soft, and odd-shaped fruit as possible   
• High heat is deepening strawberry color before berries are fully grown, resulting in smaller size
• Cold-chain management remains a vital component of maximizing shelf-life

Please contact your Markon customer service representative for more information
 
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