News and Stories

UPDATE: BROCCOLI AND CAULIFLOWER

March 11, 2021

Prices are climbing in Arizona/California desert region; supplies are fairly limited, especially cauliflower.

Broccoli

  • Supplies are tightening in the Arizona/California desert region
    • Growers are starting the seasonal transition north to the Salinas Valley  
    • Markets will rise as demand continues to strengthen and supplies further tighten
  • Crossings from Mexico into McAllen, Texas are stable; pricing is expected to hold steady for the next two to three weeks
  • Production is slowly ramping up in the Salinas Valley and will be in full swing by late March
  • Expect this trend to continue until the seasonal transition is complete in late March/early April

Cauliflower

  • Markon Essentials Cauliflower available
  • Recent cold weather has slowed growth in the Arizona/California desert growing region, lowering yields
  • Salinas production will begin in mid-March; the Arizona/California desert season will wind down in late March
  • Expect tight stocks and elevated markets over the next two weeks
  • Ready-Set-Serve Cauliflower is currently triggered to Tier One price levels

Please contact your Markon customer service representative for more information.
 
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